Our Promise to You
Comfort first. Always.
We create bras that finally fit: soft, supportive, and made for real women with real bodies. Designed for fuller busts, natural curves, and sizes XS–4XL.
As seen in
Our Best Sellers
SureShape bras are the #1 choice for women in the US. Here's why they choose us:
Loved By Over 10,000 women
Linda M
Amazing Quality Every Time
I’ve bought both bras and panties from SureShape and everything has been consistently soft, stretchy, and flattering. Nothing digs or rolls. The quality shocked me in the best way.
Megan R.
Worth Every Penny
I was nervous buying underwear online, but WOW. The fit is amazing and the fabric is so soft. I ended up placing another order two days later because I loved it that much.
Michelle T.
Perfect Fit + So Comfy
The Alice Jelly bra actually fits in all the right places. No digging, no sliding, no weird bulges. I loved it so much I ordered more colors. SureShape never disappoints.
Laura D.
Amazing Customer Service
I chose the wrong size and worried the return would be a nightmare, but it was the easiest process ever. They were so sweet and helpful. Now I finally have a good bra!
Sarah M.
Lasts My Entire Shift
I am an ICU nurse and I work 12-hour shifts and the Alice bra is the ONLY bra that stays comfortable the whole time. No adjusting, no pain. Just ordered a second one!
Vanessa P.
Curvy-Girl Approved
As a DDD, finding a comfy bra is impossible. This one lifts, smooths, and feels like nothing. I literally told my friends about SureShape. I’m obsessed.”
Emily W.
My New Go-To Brand
SureShape has completely replaced my old lingerie brands. The bras are soft and supportive, and the panties don’t ride up at all. I’ve already placed 3 orders. I’m hooked!
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Why women choose SureShape?
Pain Free Comfort
No wires, no digging. Just soft, gentle support for D+ cups.
STAYS PUT ALL DAY
No slipping straps or shifting cups. Reliable support from morning to night.
A FIT THAT FINALLY WORKS
Made for fuller busts. Breathable, weightless, and supportive where it matters.
SEAMLESS SUPPORT
Shape and smooth your body with lightweight fabrics that stay invisible under clothes.
Pain Free Comfort
No wires, no digging. Just soft, gentle support for D+ cups.
STAYS PUT ALL DAY
No slipping straps or shifting cups. Reliable support from morning to night.
A FIT THAT FINALLY WORKS
Made for fuller busts. Breathable, weightless, and supportive where it matters.
SEAMLESS SUPPORT
Shape and smooth your body with lightweight fabrics that stay invisible under clothes.
Loved by 10,000+ women who wanted comfort without the pain. 💕
Before
After
Lift that feels like magic
Experience effortless lift and all-day comfort without wires, digging, or shoulder pressure.
Designed for fuller busts, the bra adapts to your body, feels weightless, and disappears under clothes.
Wire-free lift
No Digging Straps
Back-Smoothing Support
All-Day Weightless Comfort
FAQ
Need help with your order or have a question about our products?
Our friendly support team is here for you at info@sure-shape.com. Your comfort always comes first
Support available 24/7 from Monday to Saturday.We aim to respond within 24h
What makes SureShape different?
Every piece is made to feel like a second skin: soft, supportive, and wire-free. Designed by real women who were tired of discomfort, SureShape puts your comfort first in every stitch.
Do you ship overseas?
We currently ship within the United States, but we’re already working on expanding worldwide soon! Shipping is always free, and we’ll always show any applicable fees or taxes clearly at checkout. We want your experience to feel effortless from start to finish.
Any questions?
We’re always here for you. You can reach our friendly team anytime at info@sure-shape.com. No bots, just real people who care.
Support available 24/7 from Monday to Saturday.We aim to respond within 24h
#MySureShape with @sureshape.official
Community is at our core
At SureShape, we celebrate real bodies and real confidence. Our community features women who choose comfort, support, and self-love — their way.
