Shop Comfort – 40% Off
★★★★★

Loved by 10,000+ Women

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SureShape bras are the #1 choice for women in the US. Here's why they choose us:

Loved By Over 10,000 women

Linda M

Amazing Quality Every Time

I’ve bought both bras and panties from SureShape and everything has been consistently soft, stretchy, and flattering. Nothing digs or rolls. The quality shocked me in the best way.

Megan R.

Worth Every Penny

I was nervous buying underwear online, but WOW. The fit is amazing and the fabric is so soft. I ended up placing another order two days later because I loved it that much.

Michelle T.

Perfect Fit + So Comfy

The Alice Jelly bra actually fits in all the right places. No digging, no sliding, no weird bulges. I loved it so much I ordered more colors. SureShape never disappoints.

Laura D.

Amazing Customer Service

I chose the wrong size and worried the return would be a nightmare, but it was the easiest process ever. They were so sweet and helpful. Now I finally have a good bra!

Sarah M.

Lasts My Entire Shift

I am an ICU nurse and I work 12-hour shifts and the Alice bra is the ONLY bra that stays comfortable the whole time. No adjusting, no pain. Just ordered a second one!

Vanessa P.

Curvy-Girl Approved

As a DDD, finding a comfy bra is impossible. This one lifts, smooths, and feels like nothing. I literally told my friends about SureShape. I’m obsessed.”

Emily W.

My New Go-To Brand

SureShape has completely replaced my old lingerie brands. The bras are soft and supportive, and the panties don’t ride up at all. I’ve already placed 3 orders. I’m hooked!

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Why women choose SureShape?

Pain Free Comfort

No wires, no digging. Just soft, gentle support for D+ cups.

STAYS PUT ALL DAY

No slipping straps or shifting cups. Reliable support from morning to night.

A FIT THAT FINALLY WORKS

Made for fuller busts. Breathable, weightless, and supportive where it matters.

SEAMLESS SUPPORT

Shape and smooth your body with lightweight fabrics that stay invisible under clothes.

Pain Free Comfort

No wires, no digging. Just soft, gentle support for D+ cups.

STAYS PUT ALL DAY

No slipping straps or shifting cups. Reliable support from morning to night.

A FIT THAT FINALLY WORKS

Made for fuller busts. Breathable, weightless, and supportive where it matters.

SEAMLESS SUPPORT

Shape and smooth your body with lightweight fabrics that stay invisible under clothes.

Shop Comfort Bras

Loved by 10,000+ women who wanted comfort without the pain. 💕

Before

After

Lift that feels like magic

Experience effortless lift and all-day comfort without wires, digging, or shoulder pressure.

Designed for fuller busts, the bra adapts to your body, feels weightless, and disappears under clothes.

Wire-free lift

No Digging Straps

Back-Smoothing Support

All-Day Weightless Comfort

I did not know a bra could feel like this

"I didn’t realize how tense my body had become after years of painful bras. The moment I put this on, my shoulders actually dropped and relaxed. No digging, no pinching, just pure relief. I wish I found this sooner"

Michelle T, 52

Get My Perfect Fit

Free Shipping

On every order, always

30-Day Comfort Guarantee

Not the right fit? Exchange or return within 30 days.

Safe & Secure Checkout

Your payment is always protected with SSL encryption.

24/7 Live Support

Reach out to our team via info@sure-shape.com.

Our Promise to You

Comfort first. Always.
We create bras that finally fit: soft, supportive, and made for real women with real bodies. Designed for fuller busts, natural curves, and sizes XS–4XL.

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FAQ

Need help with your order or have a question about our products?
Our friendly support team is here for you at info@sure-shape.com. Your comfort always comes first

Support available 24/7 from Monday to Saturday.We aim to respond within 24h